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Mindee Nodvin | Partner, Co-Founder


Mindee has spent more than twenty-five years building national and international brands through insights, strategy, and high impact creative. Working with clients from local start-ups to some of the world’s most famous companies, she has earned a reputation for telling it like it is and for getting results. In 2003, as environmental and sustainability movements gained traction with mainstream consumers, Mindee saw opportunity to captialize on these emerging trends and to do some good along the way. She founded a triple-bottom-line ad agency in Seattle, attracting high profile clients in categories such as organic food, renewable energy and alternative transportation. During that time, Mindee was featured in Entrepreneur Magazine, Puget Sound Business Journal and Media Inc. Magazine.

In 2008, Mindee transitioned to the corporate side and served as the Director of Marketing for Guidant Financial Group, a franchise financing company, where she led a multi-channel rebrand. The campaign resulted in a competitive positioning advantage for Guidant that continues today. Mindee remains passionate and new ideas and new trends, co-founding The Content Village as an online content production company focused on helping franchisors improve sales. Previous Clients include:

KinderCare Learning Centers | Getty Images | Guidant FInancial | REI | Proctor & Gamble
Delta Airlines | Adidas | zipcar | AT&T / BellSouth | Nature's Path Organic


Beth Cooper | Partner, Co-Founder


In 1995, as the web began rocketing into commercialization, Beth co-founded Digital Positions as a web development and consulting firm for clients wanting to use the web to solve business problems and increase growth. While fast-paced technology changes continue to affect the business landscape, Digital Positions has remained at the forefront helping clients with strategy, design, development and lifecycle opportunities. Prior to founding Digital Positions, Beth lived overseas in London, England working in music touring & management with well-known pop groups and Seattle "grunge" bands.

The present day business environment offers a host of new opportunities and in 2016, Beth teamed up to launch The Content Village, an online content production company helping Franchisors, Franchise Consultants, and Franchise Brokers use the web to accelerate and support the business development phases of franchising. Using the “Franchise Discovery Center” platform, prospective franchisees can now have access to the information that prospects need and want. Previous Clients include:

Coca-Cola | Scientific Atlanta | Moe's Southwest Grill | Dreammaker Bath & Kitchen | Maid Brigade | EKA
Music Midtown | Surgical Information Systems| Doc Green's Salad & Grill | Royal Group | UPS Supply Chain Solutions